Company: Barton Malow Holdings
Job Location: Southfield, MI
Position: Marketing Specialist
REQ ID: 11128
POSITION SUMMARY
The Marketing Specialist 1 is responsible for coordinating and collaborating with a wide variety of team members to develop RFQ/P responses and support overall work acquisition efforts. The Marketing Specialist position is also responsible for contributing to the execution of marketing strategies and initiatives by creating, implementing, and reporting on their assigned tasks. A Marketing Specialist 1 is creative, organized, and communicates effectively.
KEY JOB RESPONSIBILITIES*:
• Develops and maintains resumes, boilerplate content, project descriptions, and imagery in the database(s).
• Develops relevant marketing collateral for specific client pursuits (credentials, proposals, presentations, etc.).
• Continuously captures relevant content of our people and projects through jobsite visits, interviews, and photography/video.
• Collaborates across the MarCom team on various initiatives, strategic planning items, and client-related creative requests; Supports event planning, production, and execution.
• Ensures all geographies and markets are well-represented in internal and external communications, including but not limited to social media, website, Dirt (intranet), leadership updates, etc.
REQUIRED KNOWLEDGE:
- Bachelor’s degree with 1+ years of marketing experience.
- Proficient in Microsoft Office Suite.
- Experience in Adobe Creative Cloud applications including InDesign, Photoshop, and Illustrator.
- Graphic design skills preferred.
- Experience in document design and layout.
- Experience in writing RFP responses, descriptions, cover letters, and other marketing materials.
- Beginner to Intermediate RFP/RFQ experience.
- Knowledge of Content Management Systems.
- AEC Industry Knowledge preferred.
- Non-degree must have 3+ years of relevant A/E/C experience required.